Adapting to change in the COVID-19 environment

It’s an understatement to say the global COVID-19 (coronavirus) outbreak has taken a huge toll on the café and restaurant industry with the Government shutting down all non-essential services in most Australian states as of 19 March 2020. Understandably there is a lot of anxiety amongst business owners on how they can continue to operate, retain staff and remain a viable business. The Prime Minister even mentioned at his press conference yesterday that in this new era businesses will have to innovate and change their traditional business models.

Enter Fair Foodie!

Your partner in a new, innovative business model for cafes, restaurants, bakeries and farms.

People still need access to fresh produce, coffee, bread and local dining options, more than ever, while they are semi or fully isolated at home. But now it’s all about how they get access to these options in a creative and efficient manner. Due to the required self-isolation measures across the country, foodies can no longer head to their favourite dining places to relax and enjoy a meal. They will need to adapt to a new way of living minimising the usual interactions with other people. The demand will still be for their favourite foodie places – it will just be a different way of doing business.

Fair Foodie is here to support your local foodie place, for example, that little French café down the road that makes amazing crepes for your usual Sunday brunch or the baker at the market with those incredible cinnamon scrolls. Hopefully, these can be delivered to your door during the lockdown and you can still enjoy them at home. For those in self-isolation, there is no better time to support your local foodie businesses!  Encourage these foodie businesses to sign up for Fair Foodie. Once on Fair Foodie, you can easily make enquiries online, and arrange for your order to be picked up or delivered to your door.

If you are a foodie business, simply create your free profile here with a brief description, photos and add your menu items with prices. We recommend high-quality photos to make your profile stand out and a note to your customers that your food preparation and delivery will be done in a hygienic manner in line with the latest advice about how to handle food preparation during the COVID-19 pandemic.

Realign your business and work smarter

Café owners and restaurants all have to realign themselves now to keep themselves in the game. It’s all about working smarter, not harder.

Here are some other things to consider:

  • Retail space: Customers will no longer be coming to your premises so what are you going to do with empty space? Is it really needed? Can it be repurposed to cater solely for take away and/or delivery service? Can you get approved to operate from home? Think of ways to reduce your lease costs and get approval to work from home.
  • Quality and hygiene: In the COVID-19 environment, customers need to be reassured that they can safely order from their local restaurants and cafes. What assurances can you give to clients that the food has been prepared in line with the latest advice about how to handle food preparation during the COVID-19 pandemic?
  • Delivery: Can you afford to be paying for expensive delivery services like UberEats, Deliveroo and so on? Can you cut costs further by delivering to your local area yourself, or by paying your existing staff to deliver it for you? If so, what is the process for delivering the items?

This is your chance to get creative and stay in the game for the long run. Don’t let all your hard work go to waste, you have a successful business that you’ve now built and your customers and staff want to support it more than ever. 

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